Bring drama to any shelf space and open up a world of possibility in terms of packaging design. Embrace™ is a part of family of copolyester resins for shrink body labels and delivers strong benefits for maximum shelf appeal.

Excellent printability All-encompassing design High shrink rate Crystal clarity Halogen-free material

Yet another innovation for shrink body labels from Eastman, the leader in copolyester resins. Embrace™ LV copolyester is designed to meet the needs of today's evolving marketplace by delivering new shrink film attributes.

Eastman’s latest innovation for the Embrace™ family of copolyester resins used in labeling and packaging. This product provides smarter solutions for the shrink body label market. 

Superior aesthetics Improved functionality Sustainable innovation