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| Short-term goals (1–3 years) |
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Safety:
- Maintain our strong commitment to health, safety and employee well-being with continued goals and incident tracking for Corporate Injury and Illness Recordable Rates, Days Away from Work Rates and Process Safety incidents
- Achieve Process Safety goal of <5 incidents in 2011 (incidents defined as per ACC)
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Employee growth and development:
- Enhance recruiting, training, communications and mentoring practices with a focus on diverse global perspectives and public policy issues
- Continually improve diversity in our professional hiring pipeline to enrich our collective point of view, including U.S. percentages (where the majority of our employee base is located) for females (30%) and minorities (15%)
- Offer diverse and challenging volunteer opportunities to employees
- Provide sustainability education and awareness training to 80% of our customer-facing employees by 2012
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Value chain focus:
- Collaborate with a minimum of six key influencers in our value chain to promote sustainable practices
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Community:
- Maintain Community Advisory Panels (CAPs) in our site communities
- Proactively engage key education, environmental and community stakeholders in our communities
- Support community involvement efforts, including philanthropy, volunteerism and in-kind donations
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| Midterm goals (3–5 years) |
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Safety:
- Achieve best ever safety rates of <0.35 OSHA-R and <0.05 DAW by 2015
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Employee growth and development:
- Create a culture that thinks and acts in more sustainable ways with volunteer Green Teams creating meaningful sustainability improvements at Eastman sites by 2015
- Develop hiring pipeline that reflects the diversity of talent and background available at our sites globally, increasing the percentages of females, minorities, and nationalities represented
- Develop process to measure percentage of employees involved in volunteer activities and the types of activities. Once baseline data are established, set a goal to increase participation by 10% over the next 3-year period. Revisit goals on a semiannual basis
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Value chain focus:
- Expand our value chain engagements to focus on strategic sustainability issues with key influencers such as designers, academia, government and nongovernment organizations
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Community:
- Complete neighborhood pulse surveys at every site by 2015 and track perception of Eastman in the communities where we live and work
- Develop philanthropic and contribution strategies which support company strategic objectives; reassess strategies annually to ensure strategic linkage
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| Long-term goals (5–10+ years) |
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Safety:
- Develop a safety culture to prevent workplace incidents, injuries and illnesses to achieve a zero (0) rate
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Employee growth and development:
- Create thought leadership diversity and a competitive advantage by expanding our percentages of employees with diversity of national origin, race, gender, education and experience
- Become known as a company of employees committed to community involvement
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Value chain focus:
- Become an active voice in our industry, sharing leading practices on sustainability throughout our value chains
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Community:
- Develop stretch goals at each site to increase Eastman's perception and track progress
- Expand contribution and philanthropic strategy across all Eastman sites and develop online, real-time system for tracking
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