ATLANTA — Rubbermaid®, a trusted leading brand in food storage solutions, is expanding its Rubbermaid Brilliance® portfolio to include products designed with Tritan™ Renew from Eastman. This copolyester is made with certified recycled content* from Eastman’s innovative recycling technology.
Originally launched in 2016 with legacy Tritan copolyester, the Rubbermaid Brilliance line is known for premium food storage performance, clarity and durability. By introducing Tritan Renew into select food storage and pantry containers, the Rubbermaid brand builds on that foundation with products made with recycled content while also providing consumers with information about the recycled material.
“Our continued collaboration with Eastman reflects a shared commitment to pushing what’s possible in food storage,” said Waylon Good, vice president of brand management for Rubbermaid food storage products. “By bringing Tritan Renew into Rubbermaid Brilliance products, we’re able to combine performance, clarity and durability with thoughtful material innovation, so we can keep delivering products that make everyday food storage easier, better and more inspiring for consumers.”
The offering includes Rubbermaid Brilliance food storage containers in rectangular and round formats as well as pantry containers designed to keep dry goods fresh and organized. Products made with Tritan Renew deliver the trusted Rubbermaid Brilliance performance consumers expect — including stain, odor and shatter resistance — along with the brand’s patented leakproof and microwave-safe lid.
Rubbermaid Brilliance® food storage containers made with Tritan Renew are designed to be leakproof and stain and odor resistant, making them a great choice for refrigerator and pantry storage.
Rubbermaid selected Tritan Renew as part of its effort to explore advanced materials that support reliable, food-contact-safe performance.
Eastman’s technical expertise and partnership supported Rubbermaid brand’s selection of Tritan Renew, helping ensure the material integrates seamlessly into existing product designs while meeting the performance standards consumers expect from the Rubbermaid Brilliance® portfolio.
Designed for modern households, Rubbermaid Brilliance products serve consumers who value cooking as a shared experience and want products that help create organized, inviting kitchen spaces.
Rubbermaid Brilliance food storage products made with Tritan Renew entered the market in April 2026 and are available at major retailers.
*Clear components made with new and recycled materials. Mass balance approach allocates recycled material to each container; actual content may be less or none. Learn more at Rubbermaid.com/recycled.
About Rubbermaid®
Rubbermaid® is part of Newell Brands (NASDAQ: NWL), a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, and more. Newell Brands is focused on delighting consumers by lighting up everyday moments.
About Eastman
Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company’s innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive company, Eastman employs approximately 13,000 people around the world and serves customers in more than 100 countries. The company had 2025 revenue of approximately $8.8 billion and is headquartered in Kingsport, Tennessee, USA. For more information, visit www.eastman.com.
Media contact
Jacob Teetzmann
1-423-494-3673
jteetzmann@tombras.com