Our mission is to make sustainable textiles accessible to all. We make Eastman Naia™ cellulosic fibers with future generations in mind, so the environment is preserved and textiles are made more responsible. We're dedicated to creating a healthier textiles industry through our technologies, fiber innovations, collaborations and sustainable practices.
Our approach for Naia™ involves implementing sustainable practices to reduce our environmental footprint. We develop innovative fibers that are more eco-friendly, leveraging advanced technologies to solve the global waste crisis. We’re fostering collaborations to drive collective action, and we promote transparency and education to empower others.
Together, these efforts aim to transform the industry by minimizing waste, conserving resources, improving product quality, and improving the environmental and social impacts of textile production.
Certified recycled content* in Naia™ Renew is diverted from landfills and broken down to its basic building blocks via Eastman’s patented molecular recycling technology. This process produces a circular, fully traceable and biodegradable cellulosic fiber with a reduced carbon footprint by ~35% compared to our traditional Naia™ fiber.
With full transparency from tree to fiber, Naia™ is responsibly sourced from sustainably managed pine and eucalyptus forests to ensure the protection of ancient and endangered forests.
Wood pulp sourcing policy
Wood pulp supplier source
CanopyStyle audit report
Naia™ cellulosic fiber is produced in a safe, closed-loop process where solvents are recycled back into the system for reuse. Naia™ is OEKO-TEX® 100 Product Class I certified and made with no hazardous chemicals listed on the ZDHC Manufacturing Restricted Substances List.
Naia™ has an optimized, low-impact manufacturing process with a low tree-to-fiber carbon and water footprint. Naia™ has a third-party reviewed life cycle assessment compliant with ISO 14044 and is ranked on the Higg Materials Sustainability Index.
Naia™ and Naia™ Renew fibers have received the “OK biodegradable” and “OK compost” conformity marks from TÜV AUSTRIA, certifying the Eastman Naia™ portfolio of sustainable fibers is biodegradable and compostable.
*Naia™ Renew recycled content is achieved by allocation of recycled waste material using a GRS-certified mass balance process.