Eastman expands non-phthalate plasticizer portfolio with high performing Eastman VersaMax™ Plus plasticizer

KINGSPORT, Tenn., March 24, 2016—Eastman Chemical Company announces today the continued expansion of its non-phthalate plasticizer portfolio with the addition of Eastman VersaMax™ Plus plasticizer. VersaMax Plus is an enhanced, general-purpose, non-phthalate solution that provides better efficiency, improved dry time, lower and stable plastisol viscosity, and faster fusion when compared to traditional ortho-phthalate plasticizers and other non-phthalate options. It is the second product installment in the VersaMax family of plasticizers, designed to offer flexible solutions for plastisol manufacturers and dry-blend compounders.

“Increasingly, market trends and ongoing regulatory scrutiny are triggering manufacturers to switch from using ortho-phthalate plasticizers, like DEHP and DINP, to non-phthalate alternatives and at an accelerating rate,” says Eastman Plasticizers Business Manager, Brian Yobst. “VersaMax and our newest option, VersaMax Plus, can provide consistent and optimal performance when compared to the long-established industry standards, DEHP and DINP, making switching to non-phthalate alternatives easier for formulators.”

VersaMax Plus offers improved dry times, faster fusion, enhanced plasticizer compatibility, and high efficiency, demonstrating performance consistent to DEHP (di-2-ethylhexyl phthalate) across a variety of Shore A hardness levels while outperforming DINP (diisononyl phthalate).

About Eastman Chemical Company
Eastman is a global specialty chemical company that produces a broad range of products found in items people use every day. With a portfolio of specialty businesses, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. Its market-driven approaches take advantage of world-class technology platforms and leading positions in attractive end markets such as transportation, building and construction, and consumables. Eastman focuses on creating consistent, superior value for all stakeholders. As a globally diverse company, Eastman serves customers in approximately 100 countries and had 2015 revenues of approximately $9.6 billion. The company is headquartered in Kingsport, Tennessee, USA, and employs approximately 15,000 people around the world. For more information, visit www.eastman.com.

Media contact:
Candice Sweet


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